Digital Marketing

  • APU
  • 1 391 472 ₽/3 год
Уровень Бакалавр
Язык обучения English
Продолжительность 3 год
Форма обучения На кампусе

О программе

This programme is specifically designed to provide students with:

  • An understanding of theories and concepts that underpin effective marketing and the practical skills required to commence a dynamic career in digital marketing.
  • A comprehensive understanding of frameworks and strategic planning techniques for the management of business information analytics in the marketing arena.
  • Familiarity with a broad range of digital marketing technologies and how they are applied in practically infused digitized settings.
  • The ability to critically evaluate and recommend appropriate digital tools and techniques in utilising the plethora of social media platforms in optimizing market potential.